CONTACT
hyunjoonleedesign@gmail.com
COPYRIGHT
© Hyun Lee Design 2026

Apple
Here's to the crazy ones
Timeline
May - Aug 2023
Team
MarCom
Design & Delivery Group
Apple Watch Retail Experiences
Tools
Sketch
Principle
Keynote
Expertise
Interaction Design
Motion Design
Prototyping
I interned at Apple as an Interaction Designer and contributed to multiple projects, most notably the Apple Watch Fall 2023 launch. I worked within XFN teams alongside producers, designers, copywriters, product marketing, and engineers to develop interactive retail experiences for NPI among other things. Internally, I regularly pitched ideas upwards to ACDs and CDs like Amarides Montgomery & Jeff Whitney.
Being a good designer is one thing, but being a good designer AND an effective communicator is another. Deep lessons were learned within my design domain, from mastering interactive tools to—more importantly—learning how to verbalize my ideas clearly through storytelling.
The nature of my work is confidential, so I am unable to share details publicly.
